“What a computer is to me is it’s the most remarkable tool that we’ve ever come up with, and it’s the equivalent of a bicycle for our minds.” ~ Steve Jobs
When Steve Jobs said this, he was thinking of the power of the bicycle as a tool to increase the efficiency of human locomotion. He believed that the computer had the power to increase the efficiency of human cognition.
With the release of the Newsela iOS app, we are outfitting this bicycle with a gearshift.
Our nation faces a crisis in literacy. For 30 million K-12 students in this country the hill is getting steeper; they are not growing their reading ability in a way that will prepare them for college and for life.
Faced with a crisis of this magnitude, we’re reinventing the way people read.
Just like our website, the Newsela app finds each reader’s just-right reading level. But for the first time ever, all our readers will change the reading level of thousands of news articles with a revolutionary two-finger swipe on their iPhone or iPad.
Read, re-level, understand. Then read more.
Daily news from the Associated Press, Washington Post, Scientific American, Chicago Tribune and more at five levels, online or offline, with quizzes and text-to-speech. It’s timely, engaging news in your pocket.
So now, as you traverse the hills and valleys of nonfiction reading, you’ll maintain your pedal speed. The bicycle of your mind just got gears.
With the Newsela iOS app, we’re one revolution closer to achieving our mission: to unlock the written word for everyone.
Here’s your bike. Hop on.
Yours in reading,
Co-Founder and Chief Product Officer